Elliot Pearson's Page

If you have been trying to implement search engine optimization with your website or blog, you should know the importance of keyword research and how it will affect your page rankings in Google. Keyword research is the actual process of picking viable keywords related to your business. When you optimize the right keywords in your site, there’s more chance that Google will notice it and index it on top of other sites carrying the same or similar keywords.

If you’re a dentist and you’ve…

Even if you really are gaining potential clients, if you’re not anywhere near them, they can never avail any of your wonderful services. Say people in California are looking through your site and your clinic is situated in Boston, it would practically be futile because they’re too far away. With that, you should know how to narrow your scope down to your locality. This is a very important part which you should remember if you’re into…

If you ask a lot of dentists, they usually would consider marketing as hard, complex, confusing and probably would rather leave it to the experts like an MBA graduate or advertising firm perhaps.  Well it doesn’t work like that; even the simplest person without any masters can do it. When it comes to your own practice, the one who needs to be the marketing expert is You.  All you need to know are the fundamentals of marketing, the willingness to learn and how to implement on these…

We live in a very hectic world where every second counts. In fact, even the time that a webpage loads is significant for us. Every time you make a search via Google, the search engine giant will tell you that it only took 0.25 seconds for them to compile more than 50,000,000 results which match your query. And although that seems like a very small amount of time, some people believe that Google can do an even better job and pull results faster. Efficiency is something which everyone is in a…